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Great financial advice isn’t just about money. It’s about empowering individuals to take control of their finances and work towards financial freedom.

At Personal Financial Services (PFS), we help advice practices do more for their clients by delivering the services, support and systems to improve adviser and client experiences.

Established in 2001, we’ve been around a while – long enough to know the formula for success and what inspires financial advisers to reach their goals. Our highly experienced team of experts work side-by-side with practices to help them achieve success and realise their business potential – whilst always keeping their client’s objectives front and centre.

When partnering with PFS, you are partnering with a network of progressive practices dedicated to providing clients with top-notch advice. Our innovative technology and support services streamline and simplify operations, so you can focus on what you do best – building sustainable practices and enduring client relationships.

Our mission? To be the go-to business partner for exceptional financial advice practices.

Our Services

We are a Business Services provider, with a specialist focus on Financial Advice.
Our Core AFSL Services include:

Search for an adviser

Find an adviser in our directory — all of our expert financial advisers are compliant and committed to delivering the highest quality guidance.

Search for an adviser

Find an adviser in our directory — all of our expert financial advisers are compliant and committed to delivering the highest quality guidance.

Join our advice network

Become part of a network of forward-thinking advisers, dedicated to constant improvement, knowledge sharing and powerful solutions.